Creative Problem Solver
I create design solutions for the UTB brand that connects with our target audience, and maintain the values of the UTB brand across all its applications.
Branding and design sparks joy in my life. I do what I do because I believe that with considered design I can build brands that have a greater positive impact on our world. I also find the design industry so diverse with many interesting avenues to explore.
I’m a firm believer that great design is a magical collision between science and art. Eloquent design is not just about pure aesthetics, but backed by solid research with purpose. I use a combination of research, storytelling, design principles, and mindful brand experiences to craft strategic solutions.
With more than a decade of experience in the graphic design arena, I’ve worked with a diverse range of businesses, from startups to multinational organisations before joining UTB in 2019.
I love personal development. I’m always hungry for growth, whether it’s personal or work-related. I’m enrolled in courses, subscribed to newsletters, and part of social groups all about how I can be a better human being. I definitely embody the #nevernotlearning belief inherent in the UTB culture!
I love spending time with my family, playing basketball, enjoying delicious food, and learning all there is to know about aquaponics, architecture, and interior design. I nerd out on sustainability, efficiency and productivity, I’m fascinated by psychology and neuroscience, and enjoy relaxing with video games, anime, manga, and a little comedy.
Nestled right in the heart of three major business districts, I live in Taguig City in the Philippines with my wife, four year old son, and our little Japanese Spitz-Terrier.